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U.S. Agency for Global Media (USAGM) Awards WBD a contract for Training, Event Planning, and Communications Strategy
October 28, 2021
Washington Business Dynamics (WBD) is excited to announce that it has been awarded a new, five-year contract to provide training, event planning, and communications strategy support to the U.S. Agency for Global Media (USAGM) throughout Latin America and the Caribbean (LAC). This award is WBD’s first with USAGM and signals the firm’s continued growth in the international marketplace and communications service line. Leaning on its extensive experience and project implementation support in Latin America, Central America, and the Caribbean, WBD hopes to advance USAGM’s strategic priorities in a region critical to U.S. foreign policy, including strengthening democratic institutions and encouraging sustainable economic development.
Under the new award, WBD will provide USAGM with in-country technical support and project management related to strengthening the agency’s overall presence in key markets across the region, most notably in places where democracy is backsliding, government transparency is minimal, and independent media is either banned or suppressed. Specifically, WBD will seek to enhance USAGM’s strategic reach and placement in countries like Venezuela, Cuba, Ecuador, Haiti, Nicaragua, Mexico, and Colombia, among others.
“WBD is excited to continue its growth in Latin America and the Caribbean,” said Scott Caldwell, WBD President and Co-founder. “Our team will be comprised of on-the-ground regional experts and inter-disciplinary communications practitioners to ensure USAGM receives top-tier services unique to their mission needs.”
Technical and advisory services under the contract will include development and facilitation of in-person and virtual media training for USAGM in-country affiliates, coordination of events that bring news media and other relevant stakeholders together to collaborate, management of multimedia communications and branding campaigns that advance the agency’s strategic positioning in the region, and creative design and production of original video, audio, and graphical content for USAGM.
“WBD looks forward to working closely with USAGM over the next five years to achieve the agency’s important mission in Latin America and the Caribbean – advancing U.S. interests by providing objective, accessible news to tens of millions up, while enhancing government transparency, strengthening democratic institutions, and empowering people. WBD’s experts are prepared to develop strong relationships with key decisionmakers and media practitioners to strengthen USAGM’s impact across the region,” said Nic Rivard, WBD Vice President.
The United States Agency for Global Media, formerly the Broadcasting Board of Governors, is a U.S. Government-sponsored media entity that operates internationally, producing news, cultural content, and other engaging media and communications that seeks to “inform, engage and connect people around the work in support of freedom and democracy.”1 USAGM maintains jurisdiction over five individual broadcasting and media networks – Voice of America (VOA), the Office of Cuba Broadcasting, Radio Free
Europe/Radio Liberty, Radio Free Asia, and the Middle East Broadcasting Network. Across its spanning media footprint, USAGM reaches more than 350M people around the world weekly – providing crucial access to free, apolitical news and journalism. In doing so, USAGM serves as a key component of U.S. foreign policy and American interests across the globe, ensuring that hundreds of millions of people are free from communications siloes controlled by international political actors and regimes that act in converse to democracy, public transparency, and human rights.
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Washington Business Dynamics, LLC (WBD) is a global management consulting firm dedicated to advancing our federal partners’ missions through strategy, analytics, communications, supply chain, and operations. Driven by an entrepreneurial spirt, our agile teams are working with clients in more than ten countries to improve the lives of citizens by improving infrastructure connectivity, enhancing economic governance, and making markets work better for poor and marginalized groups.